WePlay 2022

Brand overhaul and wordmark refinement for a leading sports-based growth marketing agency. In addition to the identity, a flexible iconography system was developed alongside extensive brand guidelines that featured interactive functionality. Designing the website was a collaborative effort between the studio and the in-house creative team at WePlay. 

SCOPE
BRAND IDENTITY
WEBSITE
ICONOGRAPHY

WePlay-Brand-Guidelines
WePlay-Icon-Graphics
WePlay-Desktop-Website-Design
WePlay-Lightbox

Related work

GRAPHIC DESIGN
BRAND IDENTITY & DIGITAL

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